Q: I have generated so many clicks/impressions. Why am I not get paid for them?

We are not a pay-per-click or pay-per-impression network. We allocate advertisers' money to publishers' ad units by unique impressions. Advertisers get a share of impressions from an ad unit in proportion to the amount of money spent on it (see how it works on the ad unit's campaign page, e. g.: <a href="https://a-ads.com/ad_units/1/campaigns">https://a-ads.com/ad_units/1/campaigns</a>). <img src="https://storage.crisp.chat/users/helpdesk/website/6a953c4814a02400/screenshot-helpdesk1_67dv0g.png" alt="" /> | You can follow <a href="https://a-ads.com/blog/2018-10-04-how-do-you-get-paid-as-a-publisher/">this blog article</a> to learn more about our payment scheme. <hr /> Keywords: cpc, cpm, rate, earnings, income

Question 1

I have generated so many clicks/impressions. Why am I not get paid for them?

Accepted Answer

We are not a pay-per-click or pay-per-impression network. We allocate advertisers' money to publishers' ad units by unique impressions.

Advertisers get a share of impressions from an ad unit in proportion to the amount of money spent on it (see how it works on the ad unit's campaign page, e. g.: https://a-ads.com/ad_units/1/campaigns).

| You can follow this blog article to learn more about our payment scheme.

Keywords: cpc, cpm, rate, earnings, income

Question 2

My website generates a lot of quality traffic, but my earnings are too low!

Accepted Answer

To understand our payment policy, you'll need to know how any online advertising operates:

Ad networks have advertisers who target specific demographics (e.g., geographical location, web browser language, user age, the type of device, etc.)
Ad networks have publishers who offer their traffic to the advertisers

Here are situations when your earnings might not be satisfactory and how you can mitigate the issue:

We don't have advertisers targeting your location or your audience language - unfortunately, in this case, there's little we can do to increase your earnings
You limit advertisers by filtering specific categories of ads, e.g., Gambling or Investments - you can enable at least these two categories
Your audience is not engaged enough, e.g., your users never click on our banners - our advertisers not only expect clicks that are easy to fake but conversions
Our algorithms have identified your website as low-quality (e.g., it contains zero valuable up-to-date content) - improve your website

Please mind that:

A-ADS does not guarantee any earnings
A-ADS cannot guarantee the same earnings for the same traffic
A-ADS pays our publishers 80% of our daily advertising budget depending on the share of your globally unique traffic within the entire A-ADS network
Our daily budget varies greatly as advertisers come and go and have varying CPM
Our advertisers don't target all countries and languages. We would love to pay for all your traffic but we can't

Last

Question 3

How are unique impressions counted? Are the numbers correct?

Accepted Answer

We have a different method of counting unique impressions: we only count globally unique impressions as unique. Our numbers differ from those shown in Google Analytics or other ad networks.

One IP can be counted as unique every 24 hours across the entire A-ADS network when calculating globally unique impressions. So, when a visitor (considered as one IP) first sees our ads on our publishing sites, it creates a unique impression. It does not make another unique impression throughout the day, regardless of the sites/pages they visit or ads they see.

As a result, the number of unique impressions you see on our network will typically be lower than those you see elsewhere. But don't be concerned - it doesn't affect your earnings as the counting method is the same for all our publishers.

||| Unique impressions make a significant contribution to your income. However, it would be best if you still considered the other factors that our network considers in calculating earnings. Read more in our blog article.

Question 4

How do I create an ad unit for a site with many pages (each with unique or dynamic URL)?

Accepted Answer

You can create an ad unit for one page and use it on all other pages within the same domain. Make sure the pages share the same domain name. Otherwise, your impressions won't be counted as unique.

Our bot will verify whether the ad unit HTML code is present at the specified URL to calculate the ad unit's display rate.

| You can refer to this article to learn more about inserting ad unit code.

Question 5

How to fix empty targeting?

Accepted Answer

The status "empty targeting" means that there are no ad units that match your campaign's settings and targeting criteria.

The most prevalent causes and solutions:

You enabled "Show banners only" but did not upload the banners that correspond to the sizes of the targeted ad units

Either disable the Show banners only option or upload the necessary banner sizes.

You target expensive traffic sources but did not set a high enough Max CPM value for your CPD-campaign

Go to your Campaign => Payment model page and set the Max CPM to the maximum allowed value (between 0.5 to 1 btc).

| Remember that Max CPM is not an actual CPM and works like a filter. More info in our helpdesk article.

You target only a few sites/ad units that don't generate traffic, don't match your campaign's settings, or have rejected your ad

Add more sites/ad units or entire categories, or disable the options that may exclude the ad units from your targeting, such as:

Approved sites only (beta)
Show banners only
You use Geo-filtering, but the targeted ad units have less than 30% of traffic from the selected countries

Add more countries or don't use Geo-filtering.

Your ad has a rating that the selected traffic sources do not allow

Try to fix your ad or select other traffic sources. Contact support if your ad is rated incorrectly.

General recommendations:

Increase Max CPM
Upload more graphical banners

Question 6

The number of ad units per page limit or how many ad units are allowed

Accepted Answer

You can place as many banners on your site as you want, but only up to three ad units per page will be served to your website visitors.

Unlike other advertising networks, A-ADS doesn't pay merely for impressions or clicks: we consider globally unique impressions within our entire network. As a result, you may realize that having more than a few ad units per page doesn't make a lot of sense from the financial point of view: additional ad units will not necessarily bring you extra earnings.

Keywords: how many ad units are enough for a website?

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